Master SEO, Digital Marketing Veteran
Technical SEO
When it comes to Search Engine Optimization, there's almost nothing Clark hasn't seen. He has worked on hundreds of websites in virtually every industry, including healthcare, financial services, automotive, hospitality, SaaS, social media and e-commerce. Clark has worked with entrepreneurs in small businesses and led in-house and agency SEO teams in large international enterprises.
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Experience: International SEO, local SEO, information architecture, site redesigns, migrations and re-platforms, penalty assessments/remediation, SPAs, app store optimization, executive-level reporting and presentations, team training and education.
Digital Strategy
A trusted advisor to large enterprises and SMBs, Clark identifies opportunities and solves challenges so goals can be met. He has helped businesses make critical decisions relating to competitors, partners and internal stakeholders with competing goals. Clark is often called upon as a subject matter expert for providing a point-of-view on solving difficult problems or creating roadmaps for digital marketing success in ultra-competitive markets.
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Experience: Domain acquisition and due diligence, strategic partnerships and contracts, competitive analysis, industry insights, market analysis, trend analysis.
Content Development and Marketing
Clark's approach to content is simple: let great writers write great content for the intended audience. He uses his geeky technical background to inform content teams and writers rather than confining them.
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Experience: Query intent and competitiveness effectiveness analysis, keyword research, content syndication, guest publishing outreach, directed content, infographics.
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Digital Transformation
Clark consults with businesses about leveraging evolving and disruptive digital advancements and technologies to transform their businesses giving them a competitive advantage. He helps them reconsider everything.
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Experience: AI/LLMs, Voice, image and video search, Schema, mobile first, social media, app store optimization, domain consolidation and migration, UX, accessibility testing.